Driving change.
Empowering people.
Unlocking value.

We’re the experts in making digital transformation personal. Whether you’re rolling out new technology, upskilling your workforce, or delivering high-level strategic change, we bring the people-first approach that gets results.

But we don’t stop there. Behind the scenes, our creative powerhouse crafts campaigns that inspire action and build connections, helping everyone get on board with your vision.

Whatever your goals, challenges, or ambitions, we’re here to make your digital journey a success, by putting people at the heart of everything we do.

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One team, three core values

Our work is driven by the values we live every day

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Working
together

Collaboration is in our DNA. We believe the best results come from teams who trust, support, and learn from each other.

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Delivering with creativity and passion

We bring energy and imagination to every project, finding fresh ways to solve challenges and deliver impactful solutions.

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Doing the
right thing

Integrity is everything. We act with honesty, respect, and care for our clients, our colleagues, and the wider world.

Our people

Supporting change since 2013

At Inform, we’re a mix of change managers, communicators, designers, trainers and strategists, all united by a shared purpose: to make change happen.

What started as two lifelong friends at their kitchen tables has grown into a thriving team of over 90 experts and collaborators. Emma Henry and Samantha Kinstrey founded The Inform Team with one clear mission: to put people at the heart of technology change.

Fast-forward to today, and we’re a remote-first organisation spanning the UK and beyond. Wherever our clients are, we’re there too, bringing diverse skills, experiences and perspectives to every project.

We believe that change is a team sport. By combining creativity, expertise, and a shared sense of purpose, we deliver people-first solutions that connect people and technology for lasting success.

Our people

Supporting change since 2013

At Inform, we’re a mix of change managers, designers, data experts, and strategists, all united by a shared purpose: to make change happen.

What started as two lifelong friends at their kitchen tables has grown into a thriving team of over 90 experts and collaborators. Emma Henry and Samantha Kinstrey founded The Inform Team with one clear mission: to put people at the heart of technology change.

Sam and Emma

Fast-forward to today, and we’re a remote-first organisation spanning the UK and beyond. Wherever our clients are, we’re there too, bringing diverse skills, experiences, and perspectives to every project.

We believe that change is a team sport. By combining creativity, expertise, and a shared sense of purpose, we deliver people-first solutions that connect people and technology for lasting success.

Sam and Emma
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How to buy from us

We’re trusted, certified and committed to doing things right. Proud to support public sector organisations as an approved supplier on Crown Commercial Service frameworks and other accredited routes.

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Artificial Intelligence (AI)

Artificial Intelligence (AI)

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Communications marketplace

Communications marketplace

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Learning and Training Services DPS

Learning and Training Services DPS

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Low Value Purchase System

Low Value Purchase System

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About us: Bloom logo with tagline *Opening up procurement® in teal text, and a teal border at the bottom stating Accredited Supplier in white letters.

Why you’d work with us

We’re proud to be recognised for our expertise in driving change and innovation, helping organisations adopt new ways of working securely and successfully in an evolving world.

Large black text on a white background reads Microsoft Partner, introducing the About us section.
Large black text on a white background reads Microsoft Partner, introducing the About us section.
About us: The Microsoft Solutions Partner Modern Work badge is proudly displayed, with text below reading “Specialist Adoption and Change Management” on a grey and white background, alongside the Microsoft logo in the top left corner.
Cyber essentials plus certification
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Prosci logo

“

The team invest time in getting to know what’s happening around the organisation, what’s working and where the challenges are, then they work their magic to really bring to life the ideas and communicate key messages in a really engaging and impactful way.

”

Lindsay Mason

Ministry of Defence

Why you’d work for us

We believe in supporting people to do their best work. Our accreditations reflect our commitment to wellbeing, fairness and professional growth.

Logo of the organisation: Ofgem
Logo of the organisation: Department for Energy Security and Net Zero
Logo of the organisation: Ministry of Defence