Success story

Ministry of Defence

Building relationships and delivering results

The Inform Team becomes a trusted strategic partner.

A smiling older woman with shoulder-length grey hair sits at a table, looking slightly to the side. She is wearing a dark jumper and has her hand near her neck, conveying quiet confidence—an embodiment of MOD engagement and training partnership. The background is softly blurred.

The task at hand

A metal sign reading Ministry of Defence is mounted on a stone wall next to tall columns at the entrance of a government building, illustrating the importance of communications and engagement within official institutions.
A metal sign reading Ministry of Defence is mounted on a stone wall next to tall columns at the entrance of a government building, illustrating the importance of communications and engagement within official institutions.

The Ministry of Defence wanted to engage a change adoption specialist to help deliver much greater value across their people, processes and technologies.

The project in numbers

30

strong partnerships formed, working together daily.

400

tailored courses delivered over three years.

11

departments supported by our engagement managers.

Two men sit at a table discussing papers, likely as part of an MOD engagement and training partnership. One writes on a sheet whilst the other observes attentively. Pens, notebooks, a mobile phone, and a small dish of sweets are scattered across the table. They appear to be in a meeting or collaborative work setting.

Delivering with creativity and passion

Our engagement managers really get people and every day they work with leaders and colleagues from all departments within MOD. It’s their role to ask the questions that reveal individual pain points, find the right solution, then deliver it in a way that works for each department and individual. Essentially, they’re the extra pair of hands organisations rely on to get things done.

Over the past three years, with all their insight and experience, our engagement managers have become the go-to people for new ideas and requirements at MOD – and they’re a great sounding board too.

Two men sit at a table discussing papers, likely as part of an MOD engagement and training partnership. One writes on a sheet whilst the other observes attentively. Pens, notebooks, a mobile phone, and a small dish of sweets are scattered across the table. They appear to be in a meeting or collaborative work setting.
Two men sit at a table discussing papers, likely as part of an MOD engagement and training partnership. One writes on a sheet whilst the other observes attentively. Pens, notebooks, a mobile phone, and a small dish of sweets are scattered across the table. They appear to be in a meeting or collaborative work setting.

What we did

Connected on a personal level

We got to the very core of how each team worked, how they collaborated across multiple locations and what their requirements were.

Simple line drawing of a person with raised arms and sparkles around their head, set against a white circle background with overlapping pastel blue, purple, and pink oval shapes—perfect for illustrating concepts like AI and Copilot training.

Tailored courses

Training courses were adapted to fit the requirements of each team and directorate and were complemented with guidance on how to encourage users to sign up.

Icon of a person standing and pointing at a board in front of three seated people, representing teaching or a presentation, with colourful circles in the background—perfect for illustrating AI and Copilot training sessions.

Stepped outside BAU

We pushed the boundaries by presenting innovative and modern solutions to upskill and increase collaboration among colleagues.

Two hands are raised with a star floating between them, symbolising the excellence of communications service. The background features overlapping circles in a blue, purple, and pink gradient.

How we did it

1

We gained deep insights

We talked to users about their knowledge gaps, listened to their ideas and took time to understand their priorities so we could deliver the best solution.

2

We became part of the team

We made it our mission to immerse ourselves in the organisational culture, foster strong relationships and engage with our contacts daily.

3

We focused on purpose

We stepped in to bring clarity of purpose, new ideas on technology adoption and many safe pairs of hands to support where required.

The result

Since our first engagement, we’ve built strong and trusted relationships with our contacts, mutually focused on delivering the right solutions at the right time.

Our targeted training was both relevant and real for users, meaning people felt confident coming to us with a wide range of requirements thereafter.

“

It’s a partnership. The support the engagement managers have provided has been invaluable. They seem to know us better than we do. It’s great to see them in our locations and working with our teams.

”

Project Lead

UK Ministry of Defence